I went to Longs last night and saw a display for a new Almay foundation but I can't remember what it's called. It comes in a pump bottle and it has SPF15 and it's long lasting even through humity and sweat. That's all I can remember but I really want to try it. It's priced over $11 and reminded me of Revlon Colorstay, which I use to love before they added Softflex to it and it started breaking me out. :(
Has anyone else seen this foundation? Do you remember the name?
I want to check if Ulta has it so I can use my Ulta '$3.50 off any purchase of $10 or more' coupon.

(By the way, I also saw a new "dial-a-shade" type of foundation from Revlon. It has 4 or 5 shade compartments in the container and you turn the dial to get the foundation shade you want.)

That sounds interesting, Claudia. I wonder if it's anything like their old Amazing Lasting. I had good luck with Almay foundations.

I've never tried an Almay foundation, but I'm kinda curious.

I hope it works for you! I used to have the Almay Skin Stays Clear foundation, but I'm just not a liquid foundation person...the formula was great though!

Just because this is weird, I thought I'd share. I had a dream I found this last night, though I have no idea what the name is or what it looks like. :p

Just because this is weird, I thought I'd share. I had a dream I found this last night, though I have no idea what the name is or what it looks like. :p

LMAO you are a true addict! ;)

Just because this is weird, I thought I'd share. I had a dream I found this last night, though I have no idea what the name is or what it looks like. :p That's hilarious! Sounds like a dream I had where I was getting married but I couldn't see the guys face. :rolleyes:

Just because this is weird, I thought I'd share. I had a dream I found this last night, though I have no idea what the name is or what it looks like. :p

LOL, I've had dreams like that a few times before. About products that I have no access or can't locate.

Did a google search and found this info.
http://yahoo.brand.edgar-online.com/EFX_dll/EDGARpro.dll?FetchFilingHTML1?SessionID=oHZdWgrzAl RYTZJ&ID=5516798

^^ That's the link to the full document.


2008 New Product Lineup
Revlon is focused on building and leveraging its strong brands and believes that consistent development and marketing of innovative new products is a key driver for building brand equity and profitable growth. For 2008, the Company will introduce an extensive new product lineup of Revlon and Almay color cosmetics. These product launches include differentiated and unique offerings for the mass channel, innovations in products and packaging, new technologies, exciting styles and extensions within the Revlon and Almay power franchises. The Company intends to continue its strategy of supporting new products with advertising and promotions, at competitive levels, using its talented spokesmodels.
First half 2008 Revlon color cosmetics introductions:
-- ColorStay Minerals - the first-ever longwearing minerals collection in the mass-market. The ColorStay Minerals collection includes foundation as well as baked blush, bronzer and eye shadow. These products contain a unique skin-nourishing mineral complex that is combined with Revlon's patented and longstanding ColorStay longwear technology.
-- Custom Creations Foundation - a first-to-market foundation packaged in an innovative bottle that delivers five different custom shades at the turn of a dial.
-- Limited Edition Collection - exciting new cross-category introductions in face, eye and lip. Revlon continues to set the trends in color cosmetics with its 2008 Limited Edition Collection that focuses on self-expression and freedom of experimentation.
First half 2008 Almay color cosmetics introductions:
-- TLC (Truly Lasting Color) Foundation - the first mass-market healthy beauty longwear makeup that incorporates skincare benefits.
-- Intense i-Color Play Up Collection - a relaunch of the highly successful Intense i-Color Collection with new Play Up shadows, liners and mascara with a molded brush. These products are expertly coordinated to intensify natural eye color.
-- Almay Makeup Remover - an enhanced formula and an improved package for the already successful makeup remover. The product contains a botanical blend of ingredients to condition skin.
In the second half of 2008, the Company will offer additional and significant new products and innovations within the Revlon and Almay portfolios.

Interesting, looks like Revlon and Almay are coming out with more new things next year. And Revlon is coming out with their mineral makeup too. Too bad I'm not really in the market for more foundations. :p

Thanks for posting that info, Jacinda. :)
I'm 99.999999999% sure it's the TLC foundation that I saw at Longs.

Wow, mineral longwear foundation. Neato!

I saw the Revlon dial-a-shade type of foundation at Longs today, but not the Almay foundation. The Revlon foundation is $14 per bottle, pretty expensive for a drugstore product!